A37340351C1A1

Premier Automatic 40

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The story

Designed by Willy Breitling in the 1940s, the Premier was the brand’s first-ever watch dedicated to style. Featuring elegant details and modern-retro touches, this reinterpretation of the Premier falls no short of its ancestors re [read more] Designed by Willy Breitling in the 1940s, the Premier was the brand’s first-ever watch dedicated to style. Featuring elegant details and modern-retro touches, this reinterpretation of the Premier falls no short of its ancestors reputation: it is “a watch of impeccable taste”. The Premier displays a variety of elegant design details such as the grooves on the case-side. Available in a variety of materials including stainless steel or 18k red gold, the Premier Automatic 40 features a range of anthracite, silver, or blue dials. Offered either with a matching bracelet, or a choice of alligator or nubuck calfskin leather strap fitting both a pin or folding buckle, this Premier is powered by the Breitling Caliber 37, a COSC-certified chronometer.

Designed by Willy Breitling in the 1940s, the Premier was the brand’s first-ever watch dedicated to style. Featuring elegant details and modern-retro touches, this reinterpretation of the Premier falls no short of its ancestors reputation: it is “a watch of impeccable taste”. 
The Premier displays a variety of elegant design details such as the grooves on the case-side. Available in a variety of materials including stainless steel or 18k red gold, the Premier Automatic 40 features a range of anthracite, silver, or blue dials. Offered either with a matching bracelet, or a choice of alligator or nubuck calfskin leather strap fitting both a pin or folding buckle, this Premier is powered by the Breitling Caliber 37, a COSC-certified chronometer.

Key features

Case material
Stainless Steel
Water resistance
100 m (330 ft)
Diameter
40.0 mm
Thickness
11.3 mm
Product Weight (Approx.)
140.0 g.
Power reserve
approx. 38 hrs

People and their Premier

Breitling is all about casual, conscious luxury with purpose and a touch of fun—but what makes every watch a true individual is the personality you bring to it. Share how you wear your watch by tagging a wrist-shot with the hashtag #MyBreitling

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Buy in store

SHOP U6224, VICTORIA WHARF
CAPE TOWN
8001
SHOP 147 VICTORIA WHARF, VICTORIA & ALFRED WATERFRONT
CAPE TOWN
8001
SHOP 663, BALLITO JUNCTION
DURBAN
Shop U26, Nicolway Bryanston
JOHANNESBURG
2191
Shop IDR34, Duty Free International Departures
JOHANNESBURG
THE FORUM 2 MAUDE STREET
JOHANNESBURG
SHOP L51, EASTGATE SHOPPING CENTRE
JOHANNESBURG
2008
NO 011H2, HIGH STREET, MELROSE ARCH
JOHANNESBURG
2196

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