Lady Premier is Breitling's dress-watch collection created specifically for women, launched in 2025 as a reinterpretation of the Premier Fantaisies models that Willy Breitling introduced for women in the 1940s.
Unlike many “ladies'” watches derived from an existing men's reference, Lady Premier was designed from the ground up, with sculptural elliptical cases, minimalist numerals, lozenge-shaped hands and a sculptural crown that give it a jewelry-like presence on the wrist. The collection is offered in two case sizes—the SuperQuartz Lady Premier 32 and the automatic Lady Premier Automatic 36—with dial palettes ranging from mother-of-pearl and ink blue to aubergine, sage and chocolate, and case options in stainless steel, 18k red gold and lab-grown diamonds.
The Lady Premier line spans two case sizes built around different mechanisms and personalities:
the Lady Premier 32 is a 32 mm SuperQuartz model, 8.9 mm thick, offered in stainless steel with mother-of-pearl, Ink Blue or Midnight Black dials, some featuring a diamond-set bezel, paired with a tapered seven-row Chevron bracelet.
the Lady Premier Automatic 36 is a 36 mm self-winding model, 9.9 mm thick, available in stainless steel—with or without lab-grown diamonds—or 18k red gold, with Aubergine, Sage, Dove Grey or Chocolate dials on a matching gradient alligator-leather strap.
The Lady Premier Automatic 36 is driven by Breitling's self-winding Caliber 10, a mechanical movement beating at 28,800 vibrations per hour with approximately 42 hours of power reserve.
The Lady Premier 32, meanwhile, houses the Caliber 77, a thermo-compensated SuperQuartz movement prized for its long-term accuracy and a battery life of roughly three to four years.
Both calibers are officially COSC-certified chronometers, meaning each individual movement has been tested and certified by the Swiss Official Chronometer Testing Institute for precision.