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Premier

PREMIER

NAVITIMER

AVI CO-PILOT

SUPEROCEAN

TOP TIME

CHRONOMAT

PROFESSIONAL

FROM PURPOSE TO STYLE

In the 1940s, as the Second World War drew to a close, Willy Breitling—himself a man of impeccable taste—sensed that the world was ready for a return to elegance. After years of sacrifice, people longed to reclaim beauty, refinement, and joy. Until then, Breitling had been focused on technical chronographs designed for pilots and professionals. But Willy saw something new on the horizon: the chronograph, reimagined not as a tool, but as a symbol of style. That vision became the foundation for a bold new collection made for a more glamorous era.

1943

PREMIER

Debuting in 1943, the Premier collection—named for the French word “first”—marked Breitling’s pioneering foray into style-driven watches. Crafted in solid gold or stainless steel, with sizes ranging from 32 mm to a sportier 38 mm, Premier watches catered to active, style-conscious individuals. The collection balanced elegance with sportiness, extending Breitling’s reputation beyond aviation into the world of refined everyday wear.

Discover the timepieces that defined us

Premier Huit ref. 765 Venus 178

1943

38,0 mm

Premier ref.782 Venus 175

1943

35,2 mm

Premier ref.754 Valjoux R69

1944

27,6 x 26 mm

Premier Fantaisies ref.780 Venus 175

1944

35,2 mm

Premier Huit ref. 734 Venus 178

1945

37,1 mm

Premier ref. 777 Venus 175

1945

37,4 mm

Premier ref. 777 Venus 175

1945

37,4 mm

Premier ref.790 Venus 150

1945

35,0 mm

Premier ref.790 Venus 150

1945

35,0 mm

Premier ref.760 Venus 175

1945

35,0 mm

Premier ref.788 Venus 152

1946

36,2 mm

Premier Fantaisies ref.781 Venus 175

1946

37,9 mm

Premier (for ladies) ref. 753 Valjoux R69

1946

29,5 mm

PREMIER REF. 765 VENUS 178

1947

38,0 mm

Premier AOPA ref.765 Venus 178

1966

38,0 mm

Premier Huit ref. 765 Venus 178

1943

38,0 mm

Premier ref.782 Venus 175

1943

35,2 mm

Premier ref.754 Valjoux R69

1944

27,6 x 26 mm

Premier Fantaisies ref.780 Venus 175

1944

35,2 mm

Premier Huit ref. 734 Venus 178

1945

37,1 mm

Premier ref. 777 Venus 175

1945

37,4 mm

Premier ref. 777 Venus 175

1945

37,4 mm

Premier ref.790 Venus 150

1945

35,0 mm

ONE OF THE MOST EXPENSIVE VINTAGE BREITLINGS EVER SOLD

1945

35,0 mm

Premier ref.760 Venus 175

1945

35,0 mm

Premier ref.788 Venus 152

1946

36,2 mm

Premier Fantaisies ref.781 Venus 175

1946

37,9 mm

Premier (for ladies) ref. 753 Valjoux R69

1946

29,5 mm

PREMIER REF. 765 VENUS 178

1947

38,0 mm

Premier AOPA ref.765 Venus 178

1966

38,0 mm

DUOGRAPH

THE ULTIMATE CHRONOGRAPH COMPLICATION

Building on its pioneering role in chronograph development—with the first independent pusher in 1915 and the first dual-pusher in 1934—Breitling introduced new complications to the Premier line, including the highly sophisticated Duograph split-second chronograph in 1943. Retaining the Premier’s elegant design codes, the Duograph was offered in multiple variations, with either rectangular pushers on elegant models, or round pushers for more rugged models. Available in either stainless steel or gold, it was a synthesis of style and technical excellence.

A split-second chronograph features two superimposed chronograph hands—one that can be stopped to measure an intermediate time while the other continues running. Once the intermediate time is recorded, pressing the third pusher, located in the crown, allows the stopped hand to instantly catch up with the running one.

Today, it is regarded as one of the most challenging complications in watchmaking. In 2017, Breitling reaffirmed its expertise by introducing its first in-house split-second caliber, the Breitling Manufacture Caliber B03.

Datora

CALENDAR AND MOON PHASE

A year after the Duograph, Breitling introduced the Datora—a Premier model featuring a full calendar display. Retaining the collection’s signature elegance, the Datora offered practical complications, including date, weekday, month, and moonphase in various combinations. With a well-balanced design and refined case proportions, it was available in stainless steel or gold, seamlessly blending functionality with sophistication.